The Alchemy of Business Show – Episode 1: Origins of the Show & The Importance of your ‘Why’

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The Alchemy of Business Show – Episode 1: Origins of the Show & The Importance of your ‘Why’

The Alchemy of Business Show – Episode 1: Origins of the Show & The Importance of your ‘Why’. Steve Rodgers interviewed by Joshua Berglan. Do you think that business and spirituality have something in common? Many people think they are polar opposites. But is it possible they can be harmonized? We usually think that you have to be ruthless, ambitious, and immoral to succeed if you are an entrepreneur. But there is another way to approach success. It is more fulfilling if your goal is to be successful in order to serve yourself AND to help others become successful. In this pilot episode of The Alchemy of Business, guest host Joshua Berglan introduces Steve Rodgers. By turning the mic around, Steve shares his experiences and how he overcame challenges in a way that inspires other people from all walks of life to discover their IGI (inviting in God/goodness/grace or whatever you choose to call it). He talks about some of the darkest moments in his life and why he chose to turn it around and be in the light. This is truly an enlightening and motivating episode that sets the stage for the shows to come. TIMESTAMPS: [6:01] From Lead To Gold; reinventing yourself [11:56] It’s only a matter of perspective [14:15] Finding out how you can monetize your passion [21:56] The importance of asking yourself if you are in EGO or IGI [29:29] The 4 B’s and why you would want to track them every day [37:56] How and why business and spirituality complement each other GUEST BIO: Stephen D. Rodgers is an American business executive, real-estate professional, leadership coach, speaker, self-help author, and host of The Alchemy of Business show. He is the founder and CEO of Alchemy Advisors, a San Diego-based consulting and coaching firm. He previously served as the CEO and President of Real Living Lifestyles and Prudential California Realty, a Berkshire Hathaway affiliate Home Services America division. He is trained and certified as a Marshall Goldsmith Stakeholder Centered Coach. LINKS: Listen on Apple Podcasts Watch on YouTube Listen on Spotify Listen on Google Podcasts The Alchemy Advisors SteveRodgers.Net Apply to be on the show

Show Transcript

Joshua Well, actually, my name is Joshua T Bergland. And I’m very, very honoured today to be the guest host of the Steve Rodgers broadcast, which is called the alchemy of business. And you guys are in for an absolute treat. I am so honoured with this being the very first broadcast, to be hosting the origin story of The Alchemy of Business Show. This is going to be absolutely fantastic. I gotta tell you, I’m I’m very, very inspired by everything that I’ve learned about Steve over the years. And, you know, to somebody that’s been so successful in business, to, to see that success and know that it’s not enough, or it’s just, it’s not everything, to me is something that inspires me because, you know, what good is it in life, if you’re only successful in one area? Sure, it’s great to have a successful business. But if your family life is struggling, what good is it really, if if your your health is poor, how great is your success, really. And everything that I’ve learned about Steve is really represents to him, to me, it represents what success looks like in all areas of your life. And so if you’re looking for a full spectrum of success in your life, then this is the show for you. You guys are in for an absolute treat. Look, it’s not just so much about the success of his books, the success of his businesses, the success of, of his family life, it’s all of it, it’s everything you’re going to learn so much here. And ladies and gentlemen, you’re in for such a treat, and, and the inspiration, the wisdom from not just his guests, but Steve himself. This is a blessing. And we are honoured to have you here and it is my honour to introduce to you the one, the only Mr. Steve Rodgers and your host of The Alchemy of Business. Steve Rodgers. What’s up, Steve? Steve yeah Joshua, good to see you. And thank you for that great introduction. And thanks for being my host, co host on my show today. It is cool. Joshua I’m honored and I do appreciate the opportunity very much. Steve Well, thank you for that. And the one and only Steve Rodgers I get definitely in my own unique person. But I realised as I was growing up with a name Rodgers, I had Mr. Rodgers neighbourhood all the jokes with the sweaters in the neighbourhood. And then it was cooler when I got to become a younger man. And I realized that they were redoing the Captain America movies. And he’s Steve Rogers, I was like, I’ll take that. I’ll do Captain America. Not that Mr. Rodgers is bad. But hey, Captain America even more cool. So I’ll be the other unique Steve Rogers? Joshua Well, you know, it’s interesting, I didn’t even think about that when I said the one and only Steve Rodgers. But when it comes to this show, and it comes to your life and the stories that you’re going to not only help share, but your own story that people will get to know you are going to be the one and only Steve Rogers to a lot of people around the world. So I stand by what I said. Steve Thank you very much. Well, thanks for getting this show on the road. Yes, we do have a lot of exciting shows coming ahead. But you and I were talking the other day, and you’ve been helping me on some other production things. And I’m going to be on the 363 E360 TV network you also consult for and some of your other work that you’ve been doing. And I said, hey, it would be kind of cool to do this as an intro, and then have that before I do my first guest. And he said, here’s what we could do. Here’s how we’re doing. So here we are. So we’re making this happen. And I appreciate you being the guide. So I’m gonna let you take this thing and run with it and I will be your best guest I can possibly be. Joshua Well, before I get into, like, I have so many different questions, and there’s so many different directions we can go. But why a talk show? Steve Yeah, that’s a good question. It was one of those things that just became an evolution and it became something I felt like called to do. One of my taglines on my business Alchemy Advisors is helping people transition, transform and evolve to their highest good and life in business. And that’s been my own mantra for many, many years. And it’s really me listening to my inner voice, which I choose to call God and that’s my higher purpose and higher calling. And after I was starting to writing some books, and then I had an audible book and being on various podcast shows and shows myself when I was promoting my book I really enjoyed doing it. And I started thinking when I was getting this message about, we’re going to talk about IGI in a little bit, the IGI principles, I’m having a show and also being sequestered and working from home for the last year and a half to two years. I thought, I’m sitting in my chair anyway, I’m working with clients virtually, how cool it would be to do this. And it really was a higher calling that to get this message out and to meet many other amazing people that either I already know, or I want to know, I thought a show would be a great way to do it. So that’s how it came about just transforming to my next level. Joshua You know, when we first met, we met at a mastermind in La Jolla, California, and everyone in that room was the success of success. I mean, the top of the top, the best of the best, some of the most wise, brilliant minds in the world that I’ve met. And but you stood out to me that day, a lie. And it was you were taught you actually spoke about a little bit about your book Lead to Gold. What inspired you to write that? And what’s that all about? Steve Yeah, well Lead to Gold came about after a long run as a 15 year career in the real estate business, and then rising from being a salesperson to a manager to an executive to eventually the CEO of a very large company that Warren Buffett bought, and I ran and ran into that. But I’ve always been intrigued by the word alchemy. I love the word alchemy. I love the book, The Alchemist by Paulo Coelho. And in there, he talks a lot about the alchemist in the early days, and the you know, ancient writings could turn lead into gold, they have this formula that really were inspiring people to do that. And the Lead to Gold also came from a version of a brick upside the head, because in 2008, after the real estate market started crashing, and I was running one of the largest real estate companies in the country, owned by home services in Berkshire, I had to downsize half the company in 2008-09 and I had to close offices and my team and I had to fire people, it was brutal. And after about closing half the company down, I actually ended up getting fired myself after 15 years of being in this company. And I had to go out and reinvent myself. So it was a brick upside the head, which I desert decided to follow my own internal learnings and turn lead into gold. And then that led to the book of Lead to Gold and writing authentically about getting fired and what it means to transition and how do you reinvent and how do you learn new things. And so that’s how the book came about. Joshua That is, I love that. And when I think about that, there’s so many of us on the way to success, experience failure. But there’s something about getting fired. And I’ve been fired. I I’ve been very fortunate to pursue my destiny on my own most of the time. But in some of those cases of failing, of starting businesses, I went and got a job. Well, I’ve been fired from those jobs, too, because I had my own ideas and I didn’t want to shut up about them. That said, that feeling of getting fired is there’s there’s a lot of different emotions that I experienced in that process, and sometimes gathering the strength to get back up on your feet. And then you have this choice. Do I pursue another job where I’m going to fall into the same situation? Or do I go for my dreams? For you, what was the very first emotion that you had? And how long did it take for you to work out of that to make the decision to go for it? Steve Yeah, that’s a great question. And I have a process who that a lot of time was with a lot of people over the years. And what was interesting about it is when it happened, in the moment, I entered into it instantly got offended, I got hurt, I got How dare you all within a mix of just a few minutes. And then I got excited. Like I really went to within two to three minutes, as I’m, you know, are like, Hey, can you sign these papers? And they’re sitting down across this table. I’m like, wait a minute, what papers What are you talking about, I’ve got the whole HR group coming in that I’ve been working with firing other people for months and months and months. And I knew that it didn’t look good with all these separation papers on the table. And they were going to be putting the guy in under me that made half the money that I made after, you know just how corporate sometimes works. And so I went to a myriad of emotions of shame, of why me, of like feeling betrayed. And it all happened like rapidly. It was like a flash. And then I got to excitement, like within two to three minutes. And I remember walking out of the door and I never signed the papers. I’m like, Look, I’ll have my attorneys review these I’m not signing any papers today. But I got tried to get in my car, but it was pouring rain that day and I had a loaner car from a loaner company from my car place. And I didn’t even have my cell phone with me or anything because they took my cell phone they took my computer. It’s like here’s your badge, you know, here’s your your gun, the sheriff’s out of town. I don’t know why from a payphone. I was like do they even make payphones anymore. It was like 2009 I’d like really had to go to an arco station and call my wife in the pouring rain, sopping wet it looked like a movie scene and said Honey, are you up for a big adventure? And she’s like what happened? Like, well, I just got fired. And I said to her, I said, and she was in tears balling What, oh, my God. And she’s like, well, and she was like, What do you mean, I could tell she was like not receiving this, like I was, in my mind. They didn’t just fire a CEO. They just burst an entrepreneur. And I said, Tomorrow, I’m going out, and I’m starting my own company. And that was the week between Christmas, it was three days before Christmas. So between Christmas and New Years, normally my wife and I was going on vacation or a trip or whatever. I said, Well, we’re canceling the cruise. We’re not doing that. And I’m starting my business plan tomorrow, I’m starting my own company. And then within two months or so I had my own real estate company opened. Joshua Wow. So did she, when you shared with her your vision and what you were going to do? Did she become instantly supportive or to try to talk you out of it? Steve Well, my wife and I’ve been married 30 years. And at that point, we’ve been married about 20-22 or 24 years, maybe she was in her, we’ve talked about this numerous times, she had to process a lot more of me getting fired than I did. And she didn’t realize how attached and she had her own career, and she had her own business. She’s a very independent woman. But she’d become very attached to being the CEOs wife, she’d become very attached to the money I was making. She’d become very attached to the boat we had, and I went and liquidated as much as I possibly could. And what she processed herself over that next year or so, is her identity. She did not realize how closely it was tied to me and what I was doing, even though she had her own identity. So she went through deep depression. And in that depression, she actually created in birth, her own thing coming out of what she does now for her cause she helps women with addiction, and she runs women’s Sober Living centres. But at the time, no, she was not jumping up and down for joy. She was like, I think maybe you should go get a job that’s paying you equal or more than what you do. We can’t afford this risk right now. Because it was in 2008-09 when everything was crashing, so the world was crashing, and she was like, You’re gonna go open a real estate company in the worst? And we’ve had both been in real estate for like, 20 years. She’s like, Steve, this is one of the worst real estate markets ever I go, What a great time to open a company! Like, you know, let’s do it, why it’s down. So no, she was not initially supportive. But luckily, when my spouse and I 30 years, we always find ways to come around and support the person even when we’re not always fully behind it, because we love each other. Joshua That is, that’s inspiring to me. I’ve been married for a year now officially. And but it’s, it’s that’s a blessing to have a woman in your corner that you know, will support you. And yeah, of course, it’s like, there’s obviously fear, that can happen in those moments. But when you rally, there’s something really, really special about having a woman that is going to stand right by you through all of it, and also support you and going for your dreams. I admire that a great deal. Before before we go to a break, I want to ask you, because there’s a lot of people out there right now that are faced with situations where you know, they have a choice. It’s, you know, they may, they may not want to, and I don’t want to make this a political comment so much. But people are having to make choices over their health. And they’re being forced to make certain decisions. So a lot of people decided, you know, what, I’m going to walk away from my job. Or if I knew what to do, I would walk away from my job. What advice do you have for the people that are listening that right now that they know that the only option they have for freedom, where they want to make their own choices for their body? And that’s to start their own business? Or to go some pursue something they’ve always dreamed about? What advice can you give them that, that is not only honest, but it’s also encouraging, but also realistic? Steve Yes, well, my advice would be what your whatever your passion is, or your excitement is or your enthusiasm that helps you get out of bed in the morning and light your fire. Like when you think about something, whether it’s sports or entertainment or the environment or baseball or whatever it might be that you know, it just kind of makes your your, your your smile go up a little bit, or it makes your heart go a little bit faster. I would recommend getting really, really curious about why that is and how you could potentially monetize that into a business if you already haven’t figured it out. And if there’s no other time in the world, we’re at a time when we have a global pandemic, where Mother Nature, universe, God whatever said hey, you don’t think you can slow down you don’t think you can reinvent you don’t let me just push a pause button and do a complete reload update on your cell phone and give you a whole new software update. If this isn’t the time for us to go, what is it that really makes me happy? What is it that is my soul here to do? What is my purpose? What do I want my legend to be when I finally leave this planet? And when I am going to work every day whether it’s running my own company, being in a position, being a partner with someone, being an advisor, being a clerk, wherever you might be, here’s what I always tell myself: I always have a choice. I am responsible for every single thing that happens in my life and I can change my life in a day if I choose to. And in changing that the universe conspires towards your success. Just like Paulo Coelho talks about in the Alchemist and many other people, whether it’s Napoleon Hill Think and Grow Rich. Many of my mentors Brian Tracy Marshall Goldsmith, for people will have on the show, it is a known fact that anything the mind can conceive and believe it can achieve. So my advice is if you know, you coulda, woulda, shoulda, today is the day that you start and the universe will conspire to your success. You don’t have to know about the why. I mean, you don’t have to know about the how, how it’s going to happen. You just have to know why it makes your soul sing. And there is a way for you to monetize that in the world. And there is a way for you to make a living doing it. That becomes your living your passion and your success all combined in one environment. Joshua Oh my god, I have chills like rushing through my body as you’re saying this because well, I mean, that’s inspiring to me. But it’s so true. It’s so true. Alright, folks, we’re gonna take a break really quick. But when we come back, we’re going to talk about the IGI principles. Stay tuned. That was fun. Cool. Yeah. Steve Cool. Yeah. That’s good. And flow. Good hosting good that questions? Joshua Oh, I’m so glad that okay, spiritual intelligence, I want to, I want to ask you, yeah, we’re gonna do you want to start with IGI principles, or start with something about spiritual intelligence. Steve Either one, whatever you want to flow with, they all kind of flow into each other. And they already asked about the first book, Lead to Gold, and then you can launch into ag or spiritual talents, however you want to flow into it. And then I’ll just follow your lead. And if there’s any of those slides, don’t know if you can pop any slides in or not. While you’re doing that, because you’re talking and I’m talking about maybe too much to manoeuvre through. But I know Noel had put a few of those together, Joshua you see what’s here? Um Joshua you know, what? All what I will do? How about this? Um, we’ll go into IGI, spiritual intelligence, and then do you want to take one more break, and then come back with the slides? Steve Whenever you think I’ll follow your lead. And when I’m going to have to use the slides. I mean, we don’t have to use slides. And so Joshua Okay, well, they’ll start up there. So Steve I mean, even if there’s some even if we just use like two or three if we want to pop any that are just like a visual of not like all the words, but I think there was some that were the IGI thing or a there was a book or maybe there was the one there is a graph that shows like the circle, and then the the pyramid and then the bubbles that kind of explains the whole scenario in one. I made my choice. And that goes, what is IGI, but then there’s another slide that is the one that’s got like a pyramid on it and a bunch of bubbles, and that that slide alone kind of like kind of wraps up the whole scenario of what I’m doing with Lead to Gold and IGI, and Joshua I don’t Steve I don’t maybe he didn’t put it on. Oh, darn, that’s a great image. Oh, well. Joshua Mmm hmm. Okay, I’ll figure it out. No, yeah. Steve We don’t have to use them then. That’s fine. Joshua Okay, um Oh, Marshall. Did you do martial arts? Steve I did in there. Yeah. A couple years ago. I did kung fu I’m not practising right now. But I did start taking classes for about a year and a half. Do you enjoy it? Yeah, I did. I was I was the only I was around a bunch of 1314 12 and 16 year olds, I was the oldest guy in the class. But I did enjoy it. And then with COVID and different stuff, I kind of got off track with it. But I I plan on I did enjoy it because it brings it was kung fu but it brings in I’m really big on the Eastern philosophies and practices and Kung Fu with their their art of that and then the exercise of it and then the mind body body balance and the discipline was a great collector. So I do plan to go back and do some more of it. Joshua I wouldn’t we were gonna get into a martial arts as a family. Oh, cool. Yeah, I’m excited. I watched Cobra Kai and as silly as that show is it it inspired me in a lot of different ways. And ironically enough, that show was was actually kind of healing too. It was a it actually was the show itself wasn’t healing. It revealed parts of my life that I didn’t know need to be healed. Like I thought I yield. And what it exposed was there was a certain area of my life that I’ve just kind of forgotten all about. And so anyway, it took me on an interesting journey. So very cool. Steve Very cool. You definitely pursue it. Joshua Oh yeah, I’m excited about it. I don’t know how excited Jessica is, but we’ll see. I’ll kick you out and bring you back in. Alright. Ladies and gentlemen, and we’re back with The Alchemy of Business Show. Uh, we have, this has been awesome. I have really, really enjoyed this so far. So we’re going to get right back into it. But thank you for your patience as we took a quick break, and reintroducing the real host of The Alchemy of Business. Steve Rodgers. Hey, Steve Josh, thank you. So let’s carry it on good work. Joshua I’m enjoying the heck out of this. So one of the things that has really inspired me is I’ve been able to learn a little bit about IGI principles on my own, just checking out the work that you’ve done. And what a an amazing concept and idea of way of life. I don’t even really know how to describe it. But when I first read it, it just knocked me on my seat. It was it’s so inspiring. So moving, and it’s a life changing concept. Can you explain the IGI principles which you actually wrote a book about? Steve Yeah, thank you for that. It’s been something that’s been in my soul and mind since I in my early days followed Wayne Dyer. I’ve had mentors and guides my my whole young adult life and now my older adult life, where I’ve had coaches and mentors and authors and people that I followed. And I hope to have many of those on the show. Unfortunately, Wayne Dyer is passed, and I would love to have had him on my show, what a highlight. But Wayne Dyer talked a lot about spirituality. And he also talked a lot about ego. And when I was in my late 20s or so his definition of ego that that in his book was very simple. It’s when you are edging God out, you’re in ego. Or if you don’t like the God word, he would say, edging goodness out, or edging good out. I’m like, Whoa, because I knew I was in my ego climbing my career ladder. And I thought, God, I’ve got to remind myself every moment of every day to stay as much as I can out of ego. And to stay in the opposite of that essence, which is what I go that would be inviting God in or IGI. And I thought, oh, IGI, I’m either an ego or and I’m IGI so for myself, like 15 or so years ago, I just started mentally writing down and physically saying, and in my mind saying when I was in any situation, am I coming from ego or AG? And over the years of my own training with other mentors and coaching and my own problems, I started writing down what were the IGI principles. And for me, those were things about like acceptance and forgiveness and paying it forward and servant leadership. And so yeah, in the last, I had been planning on writing a book for quite a few years about IGI, and I had different hurdles, and different procrastinations. And I didn’t, and I finally got bold enough to write it. And it is a spiritual leadership book. And it’s called the IGI Principles, and it is to help others find their own path have their own definition of their own spirituality. Maybe they’re clear about it. Maybe they’re not everyone has a different description of what that looks like. Maybe it’s religious, maybe it’s religious or spiritual. Maybe it’s just spiritual. Maybe it’s just Mother Nature. Maybe it’s atheist, I’m not sure. But here’s what I do know, every single person that I’ve ever spoken to on the planet believes in something higher than themselves, even if they don’t call it God. Some people call it love. Some people call it family, some people call it Mother Nature. So to me, that’s your spirituality then how can you spend more time in that to nurture that energy pulling that into your business and your everyday life? So IGI is about what’s your IGI and then finding your own IGI principles in your life and work. Joshua It sounds very well spiritually intelligent, the concept of it. What is the biggest difference and I for one of the most life changing? Work courses, groups, whatever, disciplines, I guess it was probably the most appropriate thing to call it. But learning emotional intelligence and really diving in heavily to those trainings. It was a very life changing thing for me, even though I didn’t necessarily believe and accept all of it. foundationally it was something that was very, very important to me to elevate me to help me build a foundation to launch off of that said, the more I got to know about EQ, I kept finding out about spiritual intelligence. So this concepts sounds very spiritually intelligent. And but for you, what’s the biggest difference and why is spiritual intelligence so important to you? Steve Well, for me, you know that this study of ourselves of why am I here? What makes my pick? What’s my purpose? How do I connect and other human human relationships in my life? I’ve always been a seeker about growth. And you’re right. I mean, people have written a lot about it. You and your what’s your IQ and your intelligence and you think of Einstein and you think of, you know, Elon Musk, you think of other people that are just brilliant in their own right. And then you think about well, some people have IQ and they don’t have EQ, this emotional intelligence piece. And that got studied for a long time, tonnes of books written about that all these personality surveys came out about what type of personality, certainly style you are. And you know, whether you’re in the DISC, or you’re in some other format, that these persons, which all are very fascinating. And then in this current day we’re in, there’s so much about artificial intelligence, as technology is evolved AI or artificial intelligence is in almost all that we’re doing, it’s in our phones, it’s in our computers, it’s in our health care, check and balance system. So artificial intelligence is something that people get. So the thing that I thought was lacking is this concept of sq or spiritual intelligence, which really is the smartest computer that’s ever been developed, of the mother nature, of universe, which again, I choose to call God, some people call it something else. And what I think that is happening on the planet is as technology’s advancing with all these virtual opportunities of AI and understanding how intelligence works, that there is this formula to life, that spiritual intelligence is being bold enough to tap into that more often a realising that just as important as in your company, about with your employees, or others, knowing what their IQ is, their EQ, how your AI is working within your computer systems are your products, your services, what is your culture and your environment for your SQ in your own life, in the vibration of how you bring that to your company, and your employees, and ultimately, to your other customers, and then the world. To me, that is the most important intelligence of all, because that is in all things. To me, the definition of God is just simply the sum of all that is. And that’s how I define God, God is just the sum of all that is, and that is spiritual intelligence. Joshua that that’s powerful. I heard one time. And whether people believe in the devil or the enemy, or whatever obstacle that’s trying to derail your success, like the noise in your brain, whatever you want to call the opposing factor that’s opposite of God. I heard this one time. And it really stuck with me, the enemy, or they were referring to the devil, but the enemy, it doesn’t have to break your legs. All it needs to do is distract you. And to what you were saying about with all of the technology that’s available in AI, what’s happened is now we have information overload, we have more content than we do anything nowadays. And just Technology is everywhere, to this point where we can’t, it’s almost impossible to avoid the news, it’s almost impossible to to avoid information. Unless if we turn off our TV, unplug our Wi Fi and everything else. But also with that was the faster technology progresses, the further we get from God, because of the distractions like we are not able to connect if we’re distracted. And so this discipline of spiritual intelligence seems to me to be a really important path to follow. So your, your I know it’s part of IGI but this is going to be a big part of the show, correct? Steve Yeah, the part of the show’s purpose for The Alchemy of Business is helping all of us to find ways to make wiser decisions, find ways to make greater profits in your your own work, or your businesses and profits, not just profit money, it is because you don’t have money The world doesn’t go around and what you want to create, but it’s about abundance and balance of life of some of the things you were talking about earlier. And then the final the final one is higher purpose, and high and what your higher purpose so all the guests I’ll be having on the show are in their own rights elite in something they’ve accomplished, whether it’s CEOs, entrepreneurs, athletes, monks, technologist, but they will only be on the show and I’ll only be intrigued and speaking to them if they also are talking about what they’re doing in the world to make a difference in a positive way. And what is their own SQ and what’s their own IGI and how are they expressing that in their own life in their own unique way, not my way but their way. So the show will be talking about business and it’ll be talking about how to scale and grow businesses, create businesses, be better employees within the companies are are and then in your family’s relationships and community. I have something I have called the four B’s which is having a daily report card on yourself about your body, your being, your bonds, and your business and so we’ll be getting into the four B’s and how on a daily basis can you take inventory to make sure those things are growing and flourishing and balancing out in your work and your life and and all that you do. Joshua I love it. I have a challenging question for you. Um What is the most well challenging, even traumatic, rough experience that you when you want to experience it, you hate it, it was like, it was the worst thing imaginable that turned out to be the greatest blessing of your life. Steve The that would be overcoming my alcohol addiction. Oh. And that was pretty traumatic to the point that the I was still a functioning alcoholic, I was still climbing the corporate ladder, I still put on the suit and tie every day and I still went out and made money and was getting all the awards. But I was also drinking like a fish every night and waking up the next day more hungover, more hungover, more hungover. And I guess the most traumatic thing of the of that leading up to something’s got to change was my 14 year old daughter, who’s now 36. By the time 14, I came home one night, and every single alcohol bottle in the house was emptied out in a laundry basket in the middle of my kitchen counters. And that’s when you had phone books and Yellow Pages. That’s how long back this goes. And the book was open to the Yellow Pages. And it was circled with AA, Alcoholics Anonymous and a big note next, it said You need help. And I was just like, wow, I mean, this is way more harming and obvious and damaging than I had ever thought. And the next day I went out and got help. And I joined a programme and at an outpatient programme and went to AA and I never had to drink again. Joshua Wow. That is Oh, again, you’ve given me chills. That, um no, we, we have I mean, alcohol wasn’t my thing. It was drugs, but um, you know, I how it affected my family as well. But one of the things that I can honestly say, all of those bad, horrible, evil ,screwed up, messed up situations, it’s amazing how we are, we still get an opportunity. I mean, those of us that are blessed to, we do get another chance to, to do things over in some cases, and also the opportunity to make some things right. Steve Yeah. So I know you have your own path. And I’m going to have you back on my show when I’m interviewing you fully. And we’re going to be talking about your journey because I want to learn even more about that than I already know. But you have an astonishing story of overcoming obstacles and turning your own IGI into your own Higher Power. And that for like you that traumatic experience, not only for me, but now apparently at the time my daughter, which I thought she was only on the peripheral. But clearly there was more major collateral damage with her than I ever anticipated. But that led to one of the biggest blessings in my life. So that horrific experience led to me eventually becoming a very grateful recovering alcoholic, and never having a drink again. The opening that that opened in my life to create what I have now created with learning more about myself contributing writing books, traveling the world before COVID. And speaking, helping other entrepreneurs learning from other people that would have never come about had I not had that brick upside the head moment. And that lead to gold experience that was generated from my not just my daughter, but she was the catalyst. And yeah, we sometimes we hurt the people we love the most even though we don’t mean to. But it is a powerful thing. And that dark and light that we were talking about earlier isn’t all of us. And there’s no human being that has ever existed will ever exist on this planet that doesn’t have that ying and yang of the pool of the dark and light. And since I believe that God is a sum of all that is, I also believe God’s energy is part of that darkness that needs to be there to make the light shine. Just like the tides coming out of the ocean and the moon and the sun have to have this, this gravity pull on each other and the way the universe works that is necessary to complete not only God’s experience of how the universe is built and works, but also us as human beings. So I’ve learned to make friends with my darkness, and also know that my light has to drive the ship and drive the car and always overseed the IGI over ego. Joshua That again, inspiring. Now one of the things that I have learned about you, not only have I’ve just been able to see in my own personal experience, but you have some very inspiring, successful, brilliant, one of a kind friends, and you have a collection of them a collection of one kind friends. But what that said, who, who in this world has had the greatest impact on your life, that every time you think of them, there’s just something about that thought that moves you. Steve Yeah, that’s a great question. And there’s so many people with that. I would really have to come back and say, of all the mentors that I have met, and I’ve met many of them and been inspired by so many people and lucky to call them my friends over the years, and some of them will be on the show is I really have to go back to, you know, kind of like when people are at the Academy Awards, and they’re up there getting other stuff and who are they thinking about their mom and dad, you know, I have to go back and just think of that origin. I mean, I moved out of my house when I was 17 years old, because I butted heads with my dad so much. And he was a heavy military guy I have, this is my house, these are my rules get out. But over the years, my dad and my mom who have been married for, you know, 65, I think years have been the constant of making me always know true north, of making me always no goodness of making me always understand what I strive for, even though they’ve had their struggles and triumphs, to have someone them as an example of that unit of the family unit, and also have a commitment to each other and their own faith are very, very strict Catholic, and they believe in it, and they believe it wholeheartedly and power to them. I love them for it. It’s not what I any longer personally believed. But that foundation of the importance of having higher consciousness and higher belief in something and following the principles of that has been one of the biggest blessings and my dad now has become one of my biggest mentors in my last decades, when I looked at him as an adversary before, he now is just a sweet blessing of a soul that has just blessed my life. Joshua Oh, man, I love hearing that. That’s fantastic. So what would you say your primary purpose? Like your primary purpose in life is like you do so much. And you do so many cool things. And and you’re all in, you’re willing to stretch yourself to try new things? Because I don’t you didn’t say this. But I would imagine the supernatural power of curiosity has gripped you a little bit. But that said, What is your primary purpose on this planet? Steve Yeah, that’s a great question. And I my primary purpose is to strengthen my relationship with my higher power that I call God, it’s the most important relationship in an intimate level that I have on the planet above my wife, above my kids, above anything else in the world, and my wife understands this and gets it, and to really find ways to channel that in a very neutral way so that others can have these kinds of conversations about spirituality, and that this asset, so my purpose is to not bring my beliefs to others to believe what I believe what my purpose on the planet is, is to evolve my own higher understanding of my higher consciousness with my God relationship, and spark the conversation, so that I am a catalyst for conversations of the importance of spirituality and life and business. That’s my purpose period. Joshua There’s a lot to unpack there. Right, that is awesome. Steve And that that gets done through then. One of the people that I love is a visionary Lakhani, who runs a company named Mine early. He recently wrote a book about the same time I came out called Buddha and the Badass. And Buddha and the Badass talks a lot about what we’re talking about is in the expression of this spiritualness that I have, and I believe so passionately about, the only way that it can show up in the world is through your work, through your your things that you do, through your art, through the way you show up and help be giving to others. So that means successful businesses. That means new entrepreneurial products. That means new platforms that don’t exist that are going to better the world. So yes, I love business. I love helping people make money, I love new cool things, that it that can be technology, connecting with higher purpose and meeting and not distracting us as much, but also engaging us more. So this thing that I do to get better in my business acumen, to also connect my SQ to help other entrepreneurs, business leaders, and people that want to transition out of what they’re doing to something else, is the essence of what that exists. So I’m going to continue to be curious, I’m going to continue to start and I sit on a few different boards have a few different cool new startups that are happening. So I will continue to do that. And at the end of the day, here’s a deal. People want to learn how to make more money, they want to learn how to be happier, they want to learn how to be skinnier, they want to learn how to be more in love. They want to learn how to have better sex, they want to learn how to make sure their kids are happy. And that’s all practical human things that all of us want. And all of that is also an expression of spirituality. It is come at it as an angle of looking at it that that is also SQ and how you approach and live it and do it. Joshua yeah because people can see the God in you. I mean, not to be controversial because that is a controversial statement. But really I believe that God is inside of us. It’s a personal belief. But and we are an expression of that. And and when you when you’re living in the way that you’re speaking about and what this show is going to teach people not just through you but through your guest, like it’s gonna radiate that. And we live in a world right now where we don’t know who to trust, what to trust or anything like that. However, when you see somebody that’s living out their IGI, I don’t know, if I said that, right? They’re living that out, and they’re living this path that you speak about, people are gonna have a hard time not being drawn to you. Because ultimately, the way that you’re talking about living sounds like the blueprint for success in all areas of life. And I love that and I can’t wait to see all the episodes ahead. But with that said, this has been one of the I’ve just really enjoyed this, one getting to know you more, but getting to know a little bit more about what your bout is has touch me. So and I can’t wait for the season ahead, the very first season of The Alchemy of Business Show. So where can people learn more about Steve Rodgers outside of the show? Steve Yeah, I’ve got the the old traditional websites and social media, but the easiest way is probably go to And we have a separate tab there, that’s gonna have the podcast show on it. We’re also developing a new podcast website, that’ll be out within a few weeks. And then I have my own personal site, which is We’ll put all these in the show notes. And then on each of those sites, you can click on my social icons, I’m on the Facebook, the Twitters the LinkedIn of the world. And these vehicles that are out there, these technology platforms, they can be zapping your energy sometimes get caught up in them. But I choose to use them in a way that carry these messages forward, you’ll find on my stuff that it’s a lot of inspirational quotes. It’s making features of other leaders, men and women who are doing cool things in the world and doing their own IGI. It’s highlighting other cool organisations in the world that are doing some good stuff, whether it’s in India or China, or San Diego or Tennessee. So the this way to connect with me is there. And this podcast show will be every week, it’s a obviously a video podcast show, if you’re watching on video or streaming TV, you’ll see that but if you just want to listen in, and we’ll be having all different types of guests, we’ll be taking requests for guests. And we will be going through my my database of people that I know, which is a pretty big list of people I’ve been blessed to meet over the years, either being running companies or being a CEO or having them speak on stages in my company. Or they’re people that I don’t know that I desperately want to learn more about. And my goal was to reach out to them and request and hope that they’ll agree to be on the show. So I get to meet them as everyone else will be meeting them as well. Joshua That’s incredible. Yeah. And the E360 app just so the audience knows, all you have to do you go to your smart TVs, and search for the E360 TV app, and you’ll be able to find The Alchemy of Business show there. And of course, you’re going to be on every podcast network as well, too, right? Steve Yes, I believe that when once a distribution happens, we’re going to be on 50 or 60 different, excuse me, 50 or 60 different distribution vehicles are going to be on some AM FM stations, we’re going to be on iTunes and Stitcher and, you know, I Heart Radio and, you know, Facebook Live and LinkedIn live in the E360. TV. So yeah, we’re going to be in different places, which is, which is fun. I mean, it’s gonna be fun to get the message out and hopefully help other people get their message out. Because part of having the show go forward is other people are doing such great things in the world. And I want to also offer one other platform that they can come in and maybe talk about these things in a more deep level that they don’t normally talk about. Maybe they’re a CEO, maybe they are a sales manager, maybe they are a teacher, maybe they are phenomenal stay at home mom or dad. And having sometimes those on to have a platform to dig deeper into what is their outlook on life right now in ways that keep them inspired, in the challenge of big obstacles in our face as a global world, as a society, and as families I mean, and so having that stuff on and have them come on and inspire me with these topics. I think it will be something that hopefully they’re drawn to and I know that I will be drawn to hearing their stories. And hopefully these platforms depending on how people want to connect, whether it’s video or audio or any of these forums will draw different audiences so that this can go viral. I mean, that that you know, when people are about something going viral on social media, again spiritual intelligence and one week from God, higher universe energy, the viralness of love or communication or truth going viral can happen before there was ever social media in the first place. You know, truth and love and honesty and doing goodness has been around since the first viral expression of goodness, since the beginning of man and women so we have a way now to carry it forward. Joshua It’s absolutely beautiful. Steve, I’ve been honored to have this opportunity to to host your show introducing you but I’ll never forget this experience and I’m looking forward to this upcoming season and everything that’s to come from that. Steve Well, thank you, Joshua, you’ve been a great host and I’m gonna have you come back we’ll do a fun co-host show together. And like I said, I’m going to have you back on as one of my guests. So we’ll let the audience know when they can come back and have me turn the mic back on you on my show. To turn it over to you to have this guest seat so it’ll be fun. So thank you for being such a gracious host and for all your support and for you and your wife Jessica doing great work for me on my promotion in my show and in the great gifts that you guys do in your own IGI. So it’s been a real treat, so I’m really honoured and appreciative. Joshua Thank you sir. All right, folks. We’ll see you next time

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Wisdom, Tips, Secrets, and Success Stories from the Most Inspiring People in the Business.


With Steve Rodgers