Whether it’s your company’s brand or your personal brand, the key to promoting it is through effective communication. How you communicate your brand to the masses can impact your effectiveness and determine if a customer recognizes your message or chooses to ignore it. Your communication speaks so much about your brand; so do not waste our time and energy using strategies that don’t work. 

Lisa Patrick, an award-winning branding specialist, can give you pointers on how to get your brand to speak for itself.  Lisa is the expert on simplifying your branding through keeping your messaging concise, clear, and straight to the point. 

She and Steve Rodgers, the host of The Alchemy of Business Show, discuss why communication is important in branding, marketing, and everyday life. In this episode, they talk about how the way we speak, the words we choose, and the behavior we display affects the outcome of our conversations. Words truly are powerful.

It has been proven time and time again that if you want to master something, you have to be determined to learn it, invest time in learning it, and you need to put in hours and hours and hours of practice – you will not attain skillfulness without putting in the work. No matter the level of mastery you possess, you can always do whatever you do even better and increase your level of proficiency. Joshua Earp CEO and Co-Founder of Ghost Drive did just that with SEO.

Our host, Steve Rodgers, and Joshua entertain and educate us in another episode of The Alchemy of Business Show. They talked about how to master something you really want and what benefits the process can bring you. They also discussed SEO and the role it plays in businesses. Joshua even showed a magic trick that will leave you dumbfounded. Such an entertaining episode that you won’t want to miss.

Life is like climbing a mountain without a trail map. It takes time, strength, and help from people around you, and you’ll likely experience setbacks along the way. This is why resilience is extremely important. Niurka, a world-renowned coach and speaker who has lived through tough times and risen from them, can give you some pointers regarding resilience.

In this episode of The Alchemy of Business Niurka and our host Steve Rodgers talk about how to get back up when life knocks you down. They discuss the mindset needed to be able to get through and shine after the challenges. They both share their experiences with life’s curveballs and drop wisdom bombs throughout the conversation. Enjoy listening and keep in mind that with courage, you can flourish in the midst of uncertainty.